Contents
Essential Safety IRC(s)
For this program area, students must (1) be prepared to take and (2) be provided with an opportunity to achieve at least one of the listed Essential Safety Credentials.
| Certification | Certifying Organization |
|---|---|
| OSHA 10 - General Industry | OSHA |
Essential Industry IRC(s)
All programs must (1) prepare all students in the program to take, and (2) provide an opportunity for them to achieve, at least one essential credential.
- Credentials on the essential list are included based on the following criteria:
- The certification must have high-value currency in the market, which can be gained through various processes including transparency initiatives, general awareness, endorsements and validations, regulations, hiring policies and practices, and/or procedures that can be used to translate the credential into academic credit.
- Must lead to improved hiring outcomes and/or increased earnings for students who attain the credential.
- Credentials required for employment in program field must be included.
| Credential | Certifying Organization |
|---|---|
| HubSpot Academy | |
| NRF (National Retail Federation) Foundation | |
| Google - Skillshop |
Supplemental IRC(s)
Programs may choose to differentiate and expand upon their program by offering additional credentials.
Credentials listed as Supplemental/Specialized may include:
- Credentials that are endorsed by local or regional industry associations or workforce boards.
- Must be attainable for students in the program who master the competencies outlined in the relevant Career Technical Education Framework such as an advanced/stacked credential above the essentials.
- May be equipment, tool, software or process specific if valued by industry.
| Credential | Certifying Organization |
|---|---|
| Retail Industry Fundamentals Specialists | NRF (National Retail Federation) Foundation |
| Business of Retail Certified Specialists | NRF (National Retail Federation) Foundation |
NRF (National Retail Federation) Foundation | |
| Social Media Marketing | HubSpot Academy |
| Digital Marketing Certification | HubSpot Academy |
| Inbound Marketing Certification | HubSpot Academy |
| Professional Diploma in Digital Marketing | Digital Marketing Institute |
| Specialist Diploma Media Marketing | Digital Marketing Institute |
| Certified Search Marketing Specialists | Digital Marketing Institute |
| Content Marketing Certification | Digital Marketing Institute |
| Google Project Manager | |
| Google Analytics | |
| Social Media Marketing | Hootsuite |